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They could have sold tumblr to its own employees for that amount of money. fuck's sake.
this is a massive simplification. Tumblr is hemorrhaging money daily and there's no way a co-op of individuals could have the resources on hand for the upkeep even if they could have afforded the firesale price.
A community that skews thoughtful and weird. Everyone who abides by the code of conduct is welcome, thoughtful weirdos most of all! :)